Social networking sites such as MySpace and Facebook are considered to be a vitally important part of how business on the Web will work in the future. With millions of people signed up to these sites, the potential for reaching a lot of customers is huge, if, and it’s a big if, you can find a way to do it. There are lots of ways to do it that will get you in trouble for spamming, and you don’t want to do that. You’ll get thrown out.

Steve Iser says he’s “broken the code” for how to take advantage of the huge numbers of people who belong to these sites and how to monetize them for profit. His new ebook, Ready Aim Wired, is a blueprint for how to successfully navigate the structure of MySpace, how to get people interested in you, and ultimately, how to get people interested in buying your product. And best of all, he says, you won’t have to spend 24 hours a day working on it.

Given the relative importance of social networking sites in the marketing industry, I decided to check Steve’s book out. After all, if you can figure out how to make money with MySpace, you’ll have an unlimited number of customers.

There were four things I wanted to know about the Ready Aim Wired:

• Is the system for newbies, or for experienced marketers?
• Is the product affordable?
• What do I get for my money?
• Can I get started quickly?

The reasonably priced, 67 page ebook is divided into two main sections - Preparation and Social Marketing Process. The first section is devoted to helping you find a niche market as well as a product to market to that segment of the market. That’s pretty straightforward. The second section is a bit more complicated, and may be a bit too complicated for those who are new to MySpace.. That section is devoted to explanations of how you can create one or more MySpace accounts that will attract friends and customers like flies, how you can establish relationships with your newly found friends, and how you can eventually turn those friends into paying customers.

He devotes a chapter to a number of useful “viral” ways to generate friends fairly quickly and points out how you can automate some of the more cumbersome aspects of setting up a social network without having to run yourself ragged or getting yourself thrown out of the system for spamming. MySpace gets more and more picky all the time about how people interact, and it’s easy to become regarded as a spammer. Steve’s book will help you make money while avoiding that pitfall.

Given that he’s throwing in some pretty nice bonuses, including some terrific software, this product is a pretty good buy.

Charlie Essmeier
Retro Marketing

You can purchase Ready Aim Wired here (after October 30)